Friday, December 26, 2014

Alberta Ferretti Visual Display

Average. Clean cut with a red see through back drop. Focal point is the two mannequins sitting towards the back of the back drop with a charcoal gray outfit. The dimensions of the back drop helps lead the eye to the two standing mannequins in red. Simple display but the different level of mannequins is a great change. It helps enhance the display. Lights all around the display. Overall, this display would get 7/10
Creative. Four different dressed mannequins with a really unique see through branch back drop. Artistic fall display. With the back drop, the mannequins stand out more making them the focal point of this display. Great display of the shoes and the outfits. Elegance in the overall display and not too much going on. Wouldn't want to add any more to this display. It would throw off the flow of the display as well as making it crowded. Overall, this display would get 8/10
Not that creative. No back drops but you get the view of the store. Mannequins on each side with display of the shoes to go with the featured outfit on the mannequins. Not a strong focal point but the focal point on both sides would be the mannequins. They are the first that the eyes go to before reaching the shoes and then seeing the store. With no back drop, this gives the customer a chance to see in the store and decide whether to go inside or not. However, it's very simple and has no theme that could draw the customer in. Overall this display would get 4/10
Average. I enjoy the fact that they put shoes around the outfit that is being featured in the display. The placement of the mannequins create that stylish customers on the move. The store view kind of helps enhances the display better then what the above display did. However, much like the visual display above this one, it's very simple and doesn't have much of a theme to it to draw the customer in. Overall this display would get 6/10

Not that creative. The idea is there. With the photo at the back of the back drop, the store made the mannequins outfits in resemblance to the picture. However, this doesn't help the display or even draws in attention. At most, it looks off and like a quick put together display. I would of grabbed mannequins that have movement to them and place then in specific locations to the girls in the picture. There is so much movement in the picture but these mannequins look stiff. Overall this display would get 4/10
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